Amazon FBM: handling times must match how fast you actually ship
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Amazon FBM: handling times must match how fast you actually ship
From June 29, 2026, each seller-fulfilled SKU's handling time must match how fast you actually ship it. Amazon recommends turning on Automated Handling Time, which comes with late-shipment-rate protection. If a SKU you set by hand is consistently shipped at least one day faster than stated (Amazon monitors over 30 days), it gets flagged and you have 30 days to fix it, or Amazon manages that SKU's handling time itself. Custom, handmade and heavy-and-bulky less-than-truckload shipments are exempt.
Your net on a $10 / $25 / $50 sale: n/a / n/a / n/a
A rule, not a fee. A padded handling time on a fast-shipping SKU gets flagged and can be overridden by Amazon.
Source: Amazon Seller Central news (News_Amazon): New handling time requirements for seller-fulfilled products · verified
Cite this
The Reseller Index change tracker, "Amazon FBM: handling times must match how fast you actually ship," https://resellerindex.com/changes/amazon/2026-06-29-amazon-handling-time-accuracy/, verified Oct 14, 2026. Free to reuse with a link (CC BY 4.0).
More Amazon changes
- Amazon FBM: 90% of Amazon Business orders must arrive during business hours
- Amazon on-time delivery: below 90% now pulls only the worst FBM listings
- Amazon cuts the FBM SAFE-T claim window from 60 to 30 days
- Amazon ends the high-value exemption: every FBM return uses its prepaid label
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