Calculators / Where to sell
Where do I net the most for this item?
One item, every platform, ranked by what you keep. TikTok Shop included; Amazon appears for books and other media.
Rates verified on
Ranked by profit
Example: a $25 item
$25 sale, $5 shipping charged, $5 postage paid, $2 item cost, $0.25 packaging, no sales tax. General item (eBay most categories, Whatnot 8%, TikTok Shop 6%).
| Platform | Fees | Profit |
|---|---|---|
| Depop | $1.44 | $21.31 |
| TikTok Shop | $1.80 | $20.95 |
| Mercari | $3.00 | $19.75 |
| Whatnot | $3.17 | $19.58 |
| Etsy | $3.30 | $19.45 |
| eBay | $4.48 | $18.27 |
| Poshmark | $5.00 | $17.75 |
For this example, Depop nets the most ($21.31) and Poshmark the least ($17.75).
Head-to-head fee comparisons: Mercari vs Poshmark · eBay vs Mercari · Poshmark vs Depop · Whatnot vs eBay · eBay vs Poshmark · eBay vs Etsy · Mercari vs Depop · eBay vs Depop · Whatnot vs TikTok Shop · eBay vs TikTok Shop · all 8 side by side: selling app fees compared
Sources
Rates verified on from each official page below.
- eBay: Selling fees (US)
- Mercari: Fees on Mercari
- Mercari: FAQs about our new fee structure
- Poshmark: Fee Policy (v1.7, current, effective Nov 25, 2024)
- Depop: Seller fees and charges
- Depop: Boosted Listings
- Whatnot: Seller fees
- Whatnot: Reduced commission on high-value orders
- Etsy: What are the fees and taxes for selling on Etsy?
- Etsy: What are payment processing fees?
- Etsy: Does Etsy allow drop shipping or reselling?
- Etsy: Offsite Ads
- Amazon: Selling on Amazon fees (sell.amazon.com/pricing)
- TikTok Shop Academy: TikTok Shop Referral Fees in 2024 by Category (dated 10/08/2026)
- TikTok Shop Academy: 26Q4 Seller LIVE Auction Referral Fee Reduction Policy
- TikTok Shop Academy: US Smart Promotion Introduction / FAQ
In the $25 example, Depop leaves the most profit: $21.31.
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Each change comes with what it costs you on a $10, $25 and $50 sale. One short email a week.